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Why Settle for One Lender When You Can Have Them All?

  • hollycowling1
  • Jun 30
  • 2 min read

Why retailers are switching to multi-lender finance for the win

In a world where no two customers are the same, why are so many retailers still offering a one-size-fits-all finance option at checkout?


We get it - Buy Now Pay Later, BNPL, is a game-changer. But if you’re relying on just one lender, you’re leaving conversions (and cash) on the table. That’s where multi-lender finance steps in.


So, what is multi-lender finance?


Imagine this: a shopper applies for finance at checkout. Instead of receiving a finance offer from one lender, their application flows through a smart ‘waterfall’ of multiple lenders, each with different approval criteria. If the first says no? The second might say yes, then a third and so on. It’s all done behind the scenes — no extra effort and no awkward reapplications.


Why should retailers care?


Because getting finance approved means more sales.


More approvals mean:

  • More customers saying yes at checkout

  • More completed baskets

  • More repeat buyers who had a good experience the first time round.


With multi-lender, shoppers with prime and near-prime credit can find an option that works for them. That means fewer lost sales and fewer people dropping out at the crucial final step.


So I should be offering more than single-lender finance?


The choice is yours. But if a shopper is declined by a single lender, they have to start again: new application, more hassle and a higher chance they give up entirely - in other words, cart abandonment.


Multi-lender keeps things seamless, boosting finance accepts by keeping customers in the flow and in control.



Flexibility leads to loyalty


From zero-interest deals to instalment plans, a multi-lender setup gives customers choice - and shoppers love choice. When finance fits their lifestyle, they’re more likely to buy, more likely to return to your store and more likely to recommend you.


It also helps reduce shopping cart abandonment — a beast that’s eating up to 75% of online baskets (according to the latest from Forbes). With more flexible, accessible payment options right there at checkout, you're giving customers one less reason to go elsewhere.


Stand out from the crowd


In a retail space that’s noisier than ever, giving your customers more ways to say yes can be a serious differentiator. Multi-lender finance isn’t just smart - it’s a statement that shows you understand your customers and want to work with them, not against them.


The big win? Stronger relationships


Multi-lender finance isn’t just about closing a sale. It’s about building trust, making life easier, and giving customers a reason to come back. That personalised, frictionless experience? It matters. And it keeps your brand top of mind when they’re ready to shop again.



In short:

Multi-lender finance helps you convert more, sell more and build longer-lasting customer love. It’s flexible, fast and just makes sense in today’s retail world.


If you're still relying on a single lender at checkout, now's the time to think bigger. With Dopple, you can offer the right finance to the right customer at the right time.



Let’s talk. Your customers - and your bottom line - will thank you.


Interested in offering retail finance? Contact Dopple today to find out how it can work for your business.

 
 
 

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Dopple is a Trading Name of Social Money Limited, authorised and regulated by the Financial Conduct Authority (FCA firm reference: 675283), a company registered in England
(Reg Number: 08054296). Registered with the Information Commissioner’s Office (Ref Number: ZA026178). Dopple, 2nd Floor, St Johns House, Barrington Road, Altrincham, Cheshire,
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